International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

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International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Print ISSN: 2249-8044

Electronic ISSN: None

Basic Info

Publisher: Transstellar Journal Publications and Research Consultancy Private Limited (TJPRC PVT. LTD.)
Country: india
Date added to EuroPub 2019/Nov/08

Subject & More

LCC Subject Category:

Publisher's keywords:

Language of fulltext: english
Time from submission to publication: Weeks

Publication Charges

Article Processing Charges (APCs): Yes,
Submission charges: No
Waiver policy for charges? No

Open access & licensing

Type of License:
Open Access Statement: No
Year open access content began: 2011
Does the author retain unrestricted copyright? False
Does the author retain publishing rights? False

Best practice polices

Permanent article identifier:
Content digitally archived in:
Deposit policy registered in:

Impact Factor

THE EFFECT OF MARKETING COMMUNICATION TOOLS ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE FINANCIAL SERVICES SECTOR IN GHANA

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: FRANCIS KOFI SOBRE FRIMPONG

Subject(s):

A STUDY ON IMPACT OF PRODUCT PACKAGING ON CONSUMER BUYING BEHAVIOUR WITH REFERENCE TO COIMBATORE CITY

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: V. RANGANATHAN, K. MANGAIYARKKARASI

Subject(s):

CONSUMER PREFERENCES TOWARDS ONLINE SHOPPING IN PUNE CITY

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: PRAKASH TAMBE, KRANTI SHINGATE, PRADNYA RAJPUT

Subject(s):

IMPACT OF ADVERTISING MESSAGES ACROSS SOCIAL NETWORKS ON CONSUMERS' PURCHASING BEHAVIOR OF MOBILE PHONES: A STUDY AMONGST YOUTH IN JORDAN

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: KHALED TAWFEQ AL ASSAF

Subject(s):

DIGITIZATION IN THE RETAIL INDUSTRY: INSIGHTS ON THE POSSIBILITIES BEYOND E- COMMERCE & THE DRIVING FORCE BEHIND ITS OMNI- CHANNEL GROWTH

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: PUSHP LAMBA, SHRUTI POLLOCK

Subject(s):

THE IMPACT OF ELECTRONIC PROMOTION ON THE DECISION TO BUY FAST FOOD (APPLIED STUDY WITHIN AMMAN CITY, JORDAN)

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: HMOOD MUHAMMAD AL-SANAD

Subject(s):

POPULARITY AND PREFERRENCES IN DIGITAL SHOPPING OF APPARELS: AN EMPHIRICAL STUDY

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: MOHANRAJ . P, GOPALAKRISHNAN . S

Subject(s):

Basic Branding Concepts: Brand Identity, Brand Image and Brand Equity

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: Ramya Jain

Subject(s):

Consumers’ Satisfaction Towards Various Product Attributes of Compact Cars and the Problems Faced by the Consumers After Purchase – A Study with Reference to Coimbatore City

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: V. Ranganathan, K. Mangaiyarkkarasi

Subject(s):

Relationship of Customer Service Satisfaction with Financial Investor’s Marital Status and Family Type at General Insurance Corporation of India

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: A. Muthukrishnan, B Natarajan, K. Gomathi Sankar

Subject(s):

Social Media & Its Influence on Customer Relationship in Indian Retail Scenario

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: Neha Shukla

Subject(s):

Effect of Food and Service Quality on Customer Satisfaction a Study of 3 Star Hotels in Punjab Region

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: Sanjeev Kumar, Deepali Bhatnagar

Subject(s):

Exploring Relationship Between Market Orientation and Performance in Start-Ups Companies in Ghana

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: Armah-Bempong Eric, Kofi Owiredu Ghorman

Subject(s):

Factors Influencing Online Information Search Among Doctors with Special Reference to Medical Equipments

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: R S Sathya Saminadan

Subject(s):

The Effects of Branding in the Marketing of Locally Manufactured Products in Ghana- A Case of Chocho Industrires Limited

Journal title: International Journal of Sales & Marketing Management Research and Development (IJSMMRD)

Authors: Armah-Bempong Eric, Kofi Owiredu Ghorman

Subject(s):