PROMOSYONEL ÜRÜNLERDE YEM ETKİSİ: TÜKETİCİ KARAR VERME TARZLARI TEMELİNDE BİR DEĞERLENDİRME Journal title: International Journal of Economics Politics Humanities and Social Sciences Authors: Dilaysu Çınar Subject(s): Economics, Humanities, Social Sciences, Political Science, Management
Regret salience and accountability in the decoy effect Journal title: Judgment and Decision Making Authors: Terry Connolly, Jochen Reb and Edgar E. Kausel Subject(s): Philosophy, Psychology, Social Sciences
