How to Shape Purchase Decision? The Influence of Marketing Mix toward Purchase Decision on Food Product Journal title: International Journal of Multidisciplinary Research and Analysis Authors: Bayu Kanetro, Agus Slamet, Ichlasia Ainul Fitri, Reo Sambodo, Rina Dwiarti, Astri Wulandari, Awan S... Subject(s): Biological Sciences, Economics, Education, Engineering, Mathematics, Social Sciences, Technological Change, Health science