Contextual Marketing as a Tool for a Relationship Marketing: The Case of The Website Formdakal Journal title: Journal of the Human and Social Science Researches Authors: Hicran ÖZGÜNER KILIÇ| Yrd. Doç. Dr., Karabük Üni. İşletme Fak., hicrankilic@karabük.edu.tr, B. Zafer... Subject(s): Methodology of Social Sciences
The Outcomes of Relationship Marketing Strategy in Banking Industry by Emphasizing on Word of Mouth Journal title: International Research Journal of Applied and Basic Sciences Authors: Asadollah Kordnaeij*| PHD. Associated Professor, Tarbiat Modares University, Tehran, Naiej@modares.a... Subject(s): Public Health and Community Medicine
A study of the relationship between relationship marketing tactics and conflict management with customer loyalty in the Private Banks in Kermanshah province Journal title: International Research Journal of Applied and Basic Sciences Authors: Saadi GHasemi| Department Of Commercial Management, Kermanshah Branch, Islamic Azad University, Kerm... Subject(s): Public Health and Community Medicine
The Effect of Relationship Banking On Customer Loyalty in Kermanshah City Melli Bank Journal title: International Research Journal of Applied and Basic Sciences Authors: Jalal Bashirafshar| Department of Management, Kermanshah Branch, Islamic Azad University, Kermanshah... Subject(s): Public Health and Community Medicine
GET TOUCHED AND GO: EMOTIONAL APPEAL OF GERMAN CAR ADVERTISEMENTS Journal title: European Journal of Business and Social Sciences Authors: Waltraud Brigitte Mayr| School of Languages, Literacies and Translation, Universiti Sains Malaysia 1... Subject(s): Economics, Management Science
The Impact of Relationship Marketing on Team Loyalty (The Case Study: Sport Team Fans of Azadeghan Football League of Iran) Journal title: International Journal of Medical Research & Health Sciences (IJMRHS) Authors: Pejman Ebrahimi | Department of Management, Rasht Branch, Islamic Azad University, Rasht, Iran, Mehd... Subject(s): Medicine, Biomedicine, Dentistry and Oral Surgery, Oncology, Public Health and Community Medicine
CUSTOMER REALTIONSHIP MARKETING AS A STRATEGY FOR BETTER BANKING RELATIONSHIP –A COMARATIVE STUDY OF STATE BANK AND PRIVATE BANK Journal title: International Journal of Marketing and Technology Authors: Nalin Abeysekera and V. Kumaradeepan Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Relationship marketing in the banking sector of Zimbabwe: Reengineering connection with the manufacturing Micro and Small Enterprises customers Journal title: International Journal of Management Sciences Authors: Emmanuel Dumbu Subject(s): Economics, Marketing, Management Science
The Influence of Relationship Marketing Efforts on Consumers’ Satisfaction: The Case of the Mobile Telecommunications Industry in the Lowveld, Zimbabwe Journal title: International Journal of Management Sciences Authors: Munyaradzi Mutsikiwa Subject(s): Economics, Marketing, Management Science
The Evaluation of Brand Extension: A Proposition of a Conceptual Framework Based on Trust Journal title: International Journal of Management Sciences Authors: Imen Yacoub Subject(s): Economics, Marketing, Management Science
Relationship Marketing Strategies: When Buyer and Supplier Follow Different Strategies to Achieve Performance Journal title: BAR: Brazilian Administration Review Authors: Claro, Danny Pimentel; Claro, Priscila Borin de Oliveira; Zylbersztajn, Decio Subject(s): Business Administration, Educational Administration
What Lies behind the Concept of Customer Relationship Management? Discussing the Essence of CRM through a Phenomenological Approach Journal title: BAR: Brazilian Administration Review Authors: Pedron, Cristiane Drebes; Saccol, Amarolinda Zanela Subject(s): Business Administration, Educational Administration
Sales Managers’ Performance and Social Capital: the Impact of an Advice Network Journal title: BAR: Brazilian Administration Review Authors: Claro, Danny Pimentel; Laban Neto, Sílvio Abrahão Subject(s): Business Administration, Educational Administration
Development-based Trust: Proposing and Validating a New Trust Measurement Model for Buyer-Seller Relationships Journal title: BAR: Brazilian Administration Review Authors: Hernandez, José Mauro da Costa; Santos, Claudia Cincotto dos Subject(s): Business Administration, Educational Administration
The Enhancing Impact of Friendship Networks on Sales Managers’ Performance Journal title: BAR: Brazilian Administration Review Authors: Claro, Danny Pimentel; Laban Neto, Silvio Abrahão; Claro, Priscila Borin de Oliveira Subject(s): Business Administration, Educational Administration
