The Influence of Consumer Persuasion Knowledge in the Context of Online Targeted Advertising (OTA) on Ad Intrusiveness and Privacy Concerns: The Emergence of Ad Avoidance Behavior

Journal title: International Journal of Current Science Research and Review

Authors: Farah Azka Niarossa, Budhi Haryanto,

Subject(s): Agricultural Science, Plant Sciences, Economic Development, Technological Change and Growth, Medical Education , Business, Commercial, Consumer and Financial Law, Mathematical Modelling and Industrial Mathematics, Philosophy of the Social Sciences, Humanities, Multidisciplinary, Psychology, Multidisciplinary, Engineering, Multidisciplinary, Materials Science, Multidisciplinary

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