The Science of Customer Satisfaction in the Retail Banking System – A Critical Comparison between the Two International Indexes: American Customer Service Index (ACSI) and Net Promoter Score (NPS) Journal title: Journal of Emerging Trends in Marketing and Management Authors: Elena Lidia Melnic Subject(s):
Influence of Customer Care Management Practices on Customer Loyalty at University of Cape Coast Water Unit (U-Splash), Ghana Journal title: International Journal of Academic Research in Business and Social Sciences Authors: Millan Ahema Tawiah Subject(s):