A Comparative Study of Retail Banking Services of Sbi and Icici on Customer Perception Levels Leading to Customer Satisfaction with Special Reference to Hyderabad East District.
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 6
Abstract
The banking sector is under a competitive trench exclusively, both the private and public bank managements are at a lure to provide healthier services to their customers in offering valid and efficient services. Customer satisfaction is a vital part of any organization to lead with profit maximization and its necessary to learn the key success factors impacting it and which leads to enhance real earning to the bank and in turn has proven crucial in order to increase customers in number. To develop and sustain business of a bank, they must ensure quality in customer service that can associate a cordial relationship with the customer. The present research article is an effort to measure satisfaction level of customers and identify the factors which promote the future growth of banking services of SBI and ICICI banks sited in Hyderabad. In banking sector, the whole range of activity and generation of income spins around the customer satisfaction, over the perception of bank serviceability.
Authors and Affiliations
K. Vinaya Laxmi, P. Vijay Kumar, M. S. Narayana
Keywords
Related Articles
- EP ID EP411666
- DOI 10.9790/487X-2006045864.
- Views 67
- Downloads 0
The Effects of Human Resource Management Practices on Employee Service Quality in Thailand’s Chained-Brand Hotels
This research investigates the determining effects of human resource management (HRM) practices on employee service quality in Thailand’s chained-brand hotels located in Bangkok, Thailand. Eleven hypotheses have been dev...
Effect of Financial Performance, Ownership Structure and Good Corporate Governance to Disclosure Triple Bottom Line on Registered Mining Sector in Indonesia Stock Exchange
This study aims to determine and analyze the effect of Financial Performance, Ownership Structure, and Good Corporate Governance to the opportunity of disclosure of Triple Bottom Line on Mining Sector Listed in Indonesia...
Importance of Management Information System in service Delivery and Paper Work in Nigeria University
The study was on management information system, the study aimed to examine how management of information system has assisted in service delivery in Nigeria universities; examine how management information system has assi...
Women Entrepreneurship and Government Support in Present Scenario in the Context of India:
Entrepreneurship which comes under the umbrella of business regime, which plays significant role in the development of the country and its economy in a fruitful condition by setting up of organizations, may be in small o...
A Business Model and Swat Point of Views to Describe the Prepaid Electricity Business Unit in Indonesia National Electrical Company
In 2008, X Company as the sole provider of electricity in Indonesia tested first the application of prepaid electricity. Some expectations with the implementation of this prepaid electricity for customers, include electr...