A Semiotic Analysis of an Activist Image in Social Media

Journal Title: Online Journal of Art and Design - Year 2015, Vol 3, Issue 2

Abstract

The aim of the study is evaluating how meaning is created through still images on an activist poster sample and how deeper meanings and ideologies are reached from surface meaning units in relation to the visual culture, eye-centered social structure and visual semiotics hypothesis. Posters can be seen in contemporary new media and they make use of signs. They influence the periods they are in by affecting the decision and behavior mechanisms of the society as they are inspired by realities of life. With the help technological advancements, they have become livelier, more dynamic, striking and appealing. In new media sites the audience has developed out of being a passive recipient into an active subject, personalizing mass communication in fragments. This transformation in mass communication due to new computer-based communication technologies reshapes the information society. Time and place have disappeared; in this new social relationship visual relationship forms have an increasing role.

Authors and Affiliations

Assoc. Prof. Sibel Onursoy| Anadolu University, Communication Sciences Faculty, Journalism, Eskisehir, 26470, Turkey sonursoy@anadolu.edu.tr

Keywords

Related Articles

Evaluation of Upper Socio Economic Status Aparments in Open Living Spaces, in Terms of Residential Usage

In this research we aim to evaluate the apartment residence in process of open space of living venue usage. With this intension we have chosen Atlantis City Apartments in Bat?kent region in Ankara that appeals to upper s...

The Use of Caricatures as a Means of Advertising: The Case of Süta?

Advertisers often make use of humorous elements in advertisements they create. Advertisements that contain such elements play a great role in creating awareness and attaining positive attitudes. Caricature, which is an e...

Guiding Architecture Students to Take an Active Role in Design Studios

In an architectural design studio, there is a dynamic process of reciprocal and synchronized learning between the two major actors of student and tutor. In this study, the equilibrium between student and tutor is evaluat...

WHY ART, DESIGN AND COMMUNICATION ARE RELEVANT FOR EMPLOYMENT AND CITIZENSHIP

According to Boulding (1956), the way in which we mentally picture what something ‘is’ determines not only what we believe it is ‘for’, but also our decisions in our effort to achieve it. As a consequence of the way in h...

The Role of Interaction Design in Smart Product Development Activities

Although interaction design is a rapidly growing and even evolving design practice today, interaction designers still often have to explain what an interaction designer actually does and argue that their specialty is not...

Download PDF file
  • EP ID EP8208
  • DOI -
  • Views 450
  • Downloads 26

How To Cite

Assoc. Prof. Sibel Onursoy (2015). A Semiotic Analysis of an Activist Image in Social Media. Online Journal of Art and Design, 3(2), 1-13. https://europub.co.uk./articles/-A-8208