ANALISIS STRATEGI HUMAS PDAM KOTA TERNATE DALAM PENANGANAN KELUHAN DAN KOMPLAIN WARGA KECAMATAN KOTA TERNATE UTARA DAN KOTA TERNATE TENGAH TERHADAP DAMPAK EKSPLOITASI SUMBER MATA AIR AKE GAALE
Journal Title: INFORMASI - Year 2016, Vol 46, Issue 2
Abstract
Based on the results of research, Public Relations of water supply company Ternate city in complain handling Ake Gaale water source, they perform of internal an external function. Public Relations of water supply company Ternate city excecutes four important steps started fact finding and defining the problem, planning and programming, action and communication, and evaluation. In the evaluation step, Public Relation of water supply company Ternate city found that each of the programs was not effectively done. Alternative step taken by Public relation was engaging the Government of Ternate to be involved in the follow-up meeting about problems at Ake Gaale water source, as well as the presence by Government of Ternate also intended to be a mediator in the mediation process between water supply company Ternate city and residents of Sangaji that failed to build their communication each other. Berdasarkan hasil penelitian, aktivitas Humas Perusahaan Daerah Air Minum (PDAM) Kota Ternate dalam penanganan keluhan dan komplain terkait permasalahan sumber mata air Ake Gaale, menjalankan peran dan fungsinya secara internal dan eksternal. Dalam prosesnya, Humas PDAM Kota Ternate menjalankan empat langkah penting yang di awali dari pengumpulan fakta dan mendefinisikan masalah, perencanaan dan program, aksi dan komunikasi, serta evaluasi. Pada tahap evaluasi, Humas PDAM Kota Ternate menemukan fakta bahwa setiap program yang dijalankan tidak berjalan efektif. Langkah alternatif yang diambil Humas PDAM Kota Ternate adalah mengajak Pemerintah Kota Ternate untuk terlibat dalam rapat tindak lanjut permasalahan sumber mata air Ake Gaale, serta kehadiran Pemerintah Kota Ternate juga diperuntukkan menjadi mediator dalam proses mediasi antara PDAM Kota Ternate dan warga Kelurahan Sangaji yang dianggap gagal dalam membangun komunikasi bersama.
Authors and Affiliations
Mutia Dewi, Laily Wahyuni Djalaluddin
Keywords
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- EP ID EP223991
- DOI 10.21831/informasi.v46i2.10600
- Views 85
- Downloads 0
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