Analysis of travel behaviour in Petaling Jaya, Malaysia: an application of the theory of planned behaviour
Journal Title: Archives of Transport - Year 2016, Vol 38, Issue 2
Abstract
In order to understand travellers’ willingness to use the train in Petaling Jaya, this study adds four predictors - situational factors, trust, novelty seeking and external influence - to the existing model of theory of planned behaviour (TPB). The study collected research data from employees in Petaling Jaya, Malaysia, resulting in valuable data of 400 participants. Results indicate that attitude, perceived behavioural control, and subjective norm are found to have positive effects on the behavioural intention of taking the train. Furthermore, novelty seeking and external influence also have positive influences on attitude. While the three antecedents of trust were found to have an indirect positive effect on commuters’ intention to take the train via attitude, subjective norm and PBC. Situational factors were found to have an indirect negative significant influence on people’s intention to take the train through perceived behavioural control.<br/><br/>
Authors and Affiliations
Ahmed Madha, Ali Dawod Salman, Hussein Dhafir Hussain, Nazri Borhan, Riza Atiq O. K. Rahmat
Keywords
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- EP ID EP189709
- DOI 10.5604/08669546.1218791
- Views 123
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