Competitive Strategies of Industrial Enterprises, which Provide Repair Services
Journal Title: Бізнес Інформ - Year 2015, Vol 6, Issue 0
Abstract
The article is aimed to develop a classification of competitive strategies of industrial enterprises, adapted to the specifics of repair services, on the criterion of the depth of strategic transformations. Approaches of scientists to definition of the role of competition in strategic management have been analyzed. Significance of market competition in the process of developing strategies has been identified. The concept of competitive strategy of enterprise has been clarified. The necessity of developing the classification of competitive strategies based on on the criterion of the depth of strategic transformations has been substantiated. The developed classification demonstrates the necessary degree of radicalness in the strategic transformations. The content of the proposed competitive strategies has been disclosed, conditions for their use have been clarified.
Authors and Affiliations
Tetiana Diachenko
Keywords
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