Entrepreneurship and International Business Operations: An Empirical Study of Small Manufacturing Companies
Journal Title: International Journal of Business and Management Invention - Year 2017, Vol 6, Issue 2
Abstract
This study examines the relationship between a firm’s entrepreneurship and its international business operations. Draws on the resource-based view, the study conceptualizes a firm’s entrepreneurial orientation (EO) influences its international operations strategy development, which, in turn, affects overseas market performance. This assumption was empirically tested using data collected from 236 small manufacturing firms located in an emerging market. Structural equation modeling (SEM) was employed to assess the causal effect. The results verify the presumption suggesting EO beneficial to the development of small firms’ international strategies which lead to a better market performance. Specifically, high level of entrepreneurial-oriented companies incline toadopt an aggressive international market expansion strategy. They are also likely to take greater risks and commit more resources in product innovations that satisfy overseas customer needs. In addition, high level of entrepreneurial-oriented manufacturing firms are morewilling to adopt a flexible production approach. These international operations strategies, in turn, enhance the firms’ overseas market performance. The research finding also suggests a direct but relatively weak causal connectionbetween EO and overseas market performance. This partial mediation evidence provides a better understanding of how a firm’s entrepreneurship relates to its market performance.
Authors and Affiliations
Dr. B. Peter Hoang1
Keywords
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