How Business Beneficial by Collaborating With Social Media
Journal Title: International Journal of Science and Research (IJSR) - Year 2013, Vol 2, Issue 12
Abstract
Social media are gaining popularity and are progressively used in regular operations of many organizations, including start-ups, small, medium-sized, and large organizations. The purpose of this research is to explore the impact of social media and to analyze to what extent social media have impact on organizational capabilities and business performance. We have analyzed the impact of various social media applications on business capabilities and on business performance. Communication in industrial has increased immensely in today
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