INFLUENCE OF ENVIRONMENTAL FACTORS ON THE INNOVATIVE POTENTIAL OF THE ENTERPRISE
Journal Title: Бізнес-навігатор - Year 2017, Vol 4, Issue 43
Abstract
In this article an analysis of the influence of environmental factors on the processes of formation and development of the innovative potential of the enterprise is presented. During the study, it was found that the innovation potential is prone to influence both at the level of the enterprise itself (the microenterprise) and at the level of the region, the state as a whole (macro environment).
Authors and Affiliations
O. V. Mykhailenko, S. M. Nikolaenko
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