International HR Strategy in Brazilian Technology Multinationals
Journal Title: BAR: Brazilian Administration Review - Year 2010, Vol 7, Issue 4
Abstract
Four cases of Brazilian Multinationals from the information technology [IT] sector were compared in their international Human Resources strategy. The analysis is focused on the development and application of two research models. One analyzes the level of subsidiary autonomy in terms of strategic HR decisions, including difficult decisions regarding coordination in multinationals, following the theoretical approach of the autonomy of subsidiaries (Kidger, 2002; Nohria & Ghoshal, 1997). The other is related to the level of internationalization of HR strategies, defined as the capacity to take advantage of globalization, providing the best resources for the company regardless of where they are located (Sparrow, 2007). Both models were applied in a multiple case study method (Eisenhardt, 1989). Data were collected through semi-structured interviews and company reports, and analyzed through content analysis. The results show: (a) a more centralizing characteristic of the multinational companies examined, despite the limitations of this choice as shown by the literature; and (b) that Brazilian IT multinationals tend to rely more on their national competencies when managing human resources instead of going global to aggregate differentiated competencies.
Authors and Affiliations
Muritiba, Patricia Morilha; Muritiba, Sérgio Nunes; Campanário, Milton; Albuquerque, Lindolfo Galvão de
Keywords
Related Articles
- EP ID EP40476
- DOI -
- Views 245
- Downloads 0
Organizational Change and the Meaning of Time
This paper probes into the social process of sense making in changing organizations, trying to observe how participant individuals interpret contextual events and configure their notion of time. This notion of time then...
The Role of Interpretation in the Internationalization of Smaller Brazilian Firms
This study considers how decision-makers in smaller firms interpret the means and conditions of internationalization, and how different modes of interpretation are likely to inform action choices in this process. Drawi...
Business-Community Relationships for Extractive Industries: A Case Study in Peru
Natural resource-based economies have long relied on foreign demand to fuel their growth. For instance, the extractive sectors in Peru have experienced a rapid expansion, driven by a rising demand for commodities. Alon...
The Equity Premium Puzzle: Analysis in Brazil after the Real Plan
Our paper investigates whether there is evidence of an Equity Premium Puzzle (EPP) in Brazil, applying two different methodologies. The EPP was identified by Mehra and Prescott (1985) since the Consumption Capital Asse...
Gender and Work: Representations of Femininities and Masculinities in the View of Women Brazilian Executives
The purpose of this article is to identify and analyze social representations of femininity and masculinity, as reported by women business executives in Brazil. For that, the research resorted to semi-structured intervi...