JUSTIFICATION SETTING STRATEGIC GOALS IN THE PROCESS-ORIENTED MANAGEMENT OF THE BUDGET, DEPENDING ON THE STAGE OF THE COMPANY LIFE CYCLE
Journal Title: Економіка: реалії часу - Year 2016, Vol 4, Issue 26
Abstract
In a highly competitive market of great importance to long-term development, the main factor which is competent strategic management. It should be noted the great dependence of the performance of companies on the stage of the life cycle in which it is located. Thus, the system of process-oriented budget management should be carried out in conjunction and in accordance with the strategic goals of the company. The article is to develop a mechanism for the formation of strategic objectives for companies with process-oriented budget management, depending on the stage of the life cycle. To achieve this goal were resolved and the following tasks: The place process-oriented budget management in the overall strategic management of commercial enterprise; Developed a process model of strategy formation mechanism in the process-oriented budget management; Defined lifecycle stages for each commercial enterprises; The strategic targets for each budget enterprises depending on the stage of the life cycle; Reasonably strategic location and type of strategy, depending on the stage of the life cycle of the company. The study used methods such as economic, statistical, survey method, a method of analysis and synthesis. Thus, we can note the high dependence of setting strategic goals of the life cycle of enterprises in general and depending on the scheme makes it possible to take into account the peculiarities of process-oriented system of budget management. Ultimately, this makes it possible to form clear and reasonable goals and as a result provides a greater degree of achievement.
Authors and Affiliations
Larisa Frolova, Olga Bragina
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