Measuring The Effectiveness Of Service Convenience For Retail Stores Of Electronic Goods In Ahmedabad City
Journal Title: International Journal of Marketing and Technology - Year 2012, Vol 2, Issue 9
Abstract
As organized retail grows, we expect the market to be more competitive by providing more choices to consumers and retailers. At this point, developers will have to work harder to create a differentiation for their product. We believe consumers The internal factor: effective mall management as a growing phenomenon in the Indian retail industry today. The prime objective of landlords as well as of investors is to attract shoppers and persuade them to purchase goods and services. This will in turn boost retailers‟ turnover and benefit their bottom line. Efficient mall management can help landlords achieve this goal.
Authors and Affiliations
Mr. Rishil Pandya, Ms. Ruchita Joshi and Mr. Jalpesh Ghumaliya
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