Creating a Bicycle Design Approach Model Based on FashionStyles
Journal Title: IOSR Journals (IOSR Journal of Computer Engineering) - Year 2015, Vol 17, Issue 3
Abstract
Abstract: The authors created a Bicycle Design Approach Model Based on Fashion Styles as a means ofsupporting idea generation for product development that takes into account customer sensibilities, and theeffectiveness of this model was then verified. Specifically, an eye-tracking camera was used to analyze line ofsight and discover the areas of a bicycle’s exterior design that caught customers’ attention. Next, preferencestudies were conducted and the results were analyzed using statistical science to identify subjective words thatmatch four fashion styles. Rough Set Analysis and Quantification Theory Type I were used to analyze thefindings and determine the extent of influence of each design element with respect to the subjective words, thusmaking it possible to create bicycle designs that match the preferences of each fashion group. The effectivenessof the proposed model in supporting idea generation during actual bicycle design and development was thenverified.
Authors and Affiliations
Shuntaro Toyoda , Kaori Koizumi , Kakuro Amasaka
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