Pro-quality Activities in a Touristic Administration as a Creating Value Element of the Middle Pomeranian Region
Journal Title: GeoJournal of Tourism and Geosites - Year 2015, Vol 16, Issue 2
Abstract
The client is a more and more demanding subject of the tourist market, which needs to consider not only a price but also accessibility, attractiveness, variety, complexity, timing, quality, etc. As a result there is a necessity to undertake development-strategic actions in different sections of tourist companies and locals. The main goal of the article is to introduce pro-quality activities in a tourist area by the tourist entities. This is possible with using quality managements systems, pro-quality instruments, using quality systems. This will help to gain the proper functioning and development of the organizations and gain the regional advantage.
Authors and Affiliations
OLKIEWICZ Marcin
Keywords
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