Ranking of University Websites Based on Search Engine Optimization
Journal Title: International Journal of the Computer, the Internet and Management - Year 2018, Vol 26, Issue 3
Abstract
This research shows the ranking of university websites according to the principles of SEO, which is considered important in increasing the number of visitors. It will make more purchases and services. This is a way to rank your business website through search engines which is an important tool of digital marketing. It is similar to a university website ranking called Webometric, which represents the quality of a university website. This research has developed a system to guide the website development base on SEO by testing with samples of Rajamangala University of Technology. It has also tested with popular search engines as well as testing the use of SEO tools. Researchers find equation of website ranking based on research results. This research will serve as a guide to developing quality SEO sites and improving rankings in the SERPs, which will make the site more accessible. The purpose of website development.
Authors and Affiliations
Kittisak Chotiktipat, Prachyanun Nilsook, Sunantha Sodsee
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