Research of Factors Affecting the Intention of Life Insurance Agents in Vietnam
Journal Title: International Journal of Multidisciplinary Research and Analysis - Year 2022, Vol 5, Issue 09
Abstract
The article presented the intention to leave the organization and related concepts. Through qualitative and quantitative research methods, the authors have built models and hypotheses to study the factors affecting the intention to leave the organization of life insurance agents in Vietnam. The research results confirm the impact of 6 factors on the intention to leave the organization of Vietnamese life insurance agents, including commitment to the business, job satisfaction, fairness in the business, ethical values, etc. Corporate ethics, career orientation, training. Combining the results of the analysis of the agent's assessment of the variables, the results of the analysis of the real situation of agent development and the current situation of the life insurance market in Vietnam, can serve as a basis for identifying limitations, proposed recommendations for life insurance businesses, the Vietnam Insurance Association and the State Administration to increase the proportion of full-time agents, thereby lowering the rate of leaving the organization Vietnam life insurance agent.
Authors and Affiliations
Thi Huu Ai Nguyen, Nguyen Zen Nguyen, Thi Huong Phung, Thi Huong Tram Le, Thi Xuan Huong Le
Keywords
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- EP ID EP709385
- DOI 10.47191/ijmra/v5-i9-15
- Views 90
- Downloads 0
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