Retail in the Internet: challenges and prospects for development
Journal Title: Економіка. Фінанси. Право - Year 2019, Vol 5, Issue
Abstract
Introduction. E-commerce has become a new hope for the retail development of the 21st century. The progress of information and communication technologies of the latter significantly influenced all sectors of the economy, not having left out and retail. Already, one of the promising directions of human development is the creation of the Internet of Things - a comprehensive network capable of combining people, enterprises and the state through the use of information and communication facilities, first of all, the Internet. Some aspects of regulation of Internet commerce are covered in regulatory legal acts of Ukraine, as well as analytical studies devoted to this issue. At the same time, taking into account the current situation in the domestic Internet trade it is expedient to analyze the main obstacles and prospects of its development. Purpose. The purpose of the work is to substantiate ways to overcome barriers to the development of Internet commerce in Ukraine. Results. The article deals with the problems of the development of Internet commerce. The legal and regulatory framework of e-commerce is described. The factors of development of Internet commerce in Ukraine are determined. The organizational possibilities of enterprises in the field of Internet commerce by types of economic activity are analyzed. Author emphasized on the innovative character and importance of investment support for Internet commerce, which requires the development of mechanisms for increasing consumer confidence in companies operating in this direction. The obstacles of development of Internet commerce in Ukraine are generalized and recommendations for their overcoming are given. Conclusion. As it was established during the research, retail Internet trade has significant prospects for development in Ukraine. This is facilitated by the widespread use of the Internet by the population, the gradual development of regulatory provision, the growing demand due to the convenience of retail shopping in the network. At the same time, the development of retail Internet commerce in Ukraine has slowed down due to a number of problems, the solution of which depends on the consolidation of efforts of state authorities and retailers, taking into account the prospects of global competition. A promising direction for further research is to improve the mechanisms of development of export potential of domestic enterprises with the use of Internet trading tools.
Authors and Affiliations
Svitlana Ivanivna Danylo
Keywords
Related Articles
- EP ID EP671326
- DOI -
- Views 76
- Downloads 0
Communication management in the system management activities of the insurance company
The article considers the modern concept of communication management in the system of management of the insurer and its basic components. The mechanism and instruments of communication management are defined, an organiza...
National-patriotic education of student youth under the economic crisis and innovative technologies
Common approaches to the national-patriotic education of youth are identified by author. The main tasks of student youth national-patriotic education in Ukraine are distinguished. Modern features national-patriotic educa...
The management’s improvement of the enterprise’s financial resources
Introduction. In the modern economy, the efficiency of enterprises depends on full and timely mobilization, effective allocation and use of financial resources. Necessary search for new theoretical and methodological app...
Internal control of sales costs on enterprises
A prerequisite for effective development of any enterprise is operation of the internal control system. It was determined that the main goal of the internal control of sales activities is the implementation of a set of m...
External experience of local budget formation
The article deals with the current trends in the formation of local budgets to stimulate the development of regions, the experience of foreign countries in the formation of local budgets is generalized and the possibilit...