Strategy and Change
Journal Title: Manager Journal - Year 2015, Vol 21, Issue
Abstract
In the age of uncertainty change represents one of the most important challenges for all types of organizations. Changeability constitutes today a key competitiveness factor for any company. The aim of our paper is to show that strategy and change are two related concepts in the business literature. The methodolog¬ical approach is literature review. As companies around the world are facing hyper-competition in all industries and markets, they often initiate strategic changes in order to improve their competitiveness.
Authors and Affiliations
Sorin-George Toma, Paul Marinescu
Keywords
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