Sustainable Consumption in Consumer Behaviour of Polish Seniors (Report From Own Research)
Journal Title: Acta Scientiarum Polonorum. Oeconomia - Year 2018, Vol 0, Issue 0
Abstract
The discussion presented in this study focuses on consumer behaviour of people aged 65+ in Poland that may be classified as sustainable consumption. The article primarily seeks to offer some insight into sustainable consumption within the consumer decision-making process among Polish seniors. The basis for the conclusions is provided by direct research conducted in the form of a survey questionnaire on a sample of 2,537 people aged 65+ in 2014–2015 in 10 Polish cities of various populations and sizes.
Authors and Affiliations
Tomasz Zalega
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