The CAGE Model for Transnationalization of the International Business in East Asia
Journal Title: Бізнес Інформ - Year 2016, Vol 6, Issue
Abstract
The article is concerned with building the CAGE model for transnationalization of companies in the countries of East Asia region and defining the basic «distances» between countries in the region that provides to explore the main factors of decision-making on the transnationalization strategies of the regional companies. The business goals of the East Asian companies have been considered in the conditions of transnationalization of activities. The main factors of the CAGE model have been presented. The multitude of indicators that can be used to analyze the remoteness of the East Asian countries have been determined. The subindices of the CAGE model, impacting the transnationalization of business between Japan and China, Japan and Korea, as well as between China and Korea, have been proposed and calculated. The paired subindices of the CAGE model for transnationalization as to the selected countries-partners of the East Asian region have been calculated.
Authors and Affiliations
Kateryna Makarchuk, Natalia Goncharenko
Keywords
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