THE IMPACT OF CORPORATE CULTURE ON PRODUCTIVITY OF FIRMS IN GHANA: A CASE OF VODAFONE GHANA
Journal Title: Problems of Management in the 21st Century - Year 2014, Vol 9, Issue 3
Abstract
It is believed that many of the problems confronting leaders can be traced to their inability to analyze and evaluate organizational cultures. Thus, many leaders, when trying to implement new strategies or a strategic plan leading to a new vision, will discover that their strategies will fail if they are inconsistent with the organization’s culture. Organizational culture does not only affect the manner in which managers manage and consequently shape employee behavior, but also the total output and the way it provides services to its customers. Corporate culture or organizational culture is the behavior of humans within an organization and the meaning that people attach to those behaviors. Culture includes the organization’s vision, values, norms, systems, symbols, language, assumptions, beliefs, and habits. In addition, different individuals bring to the workplace their own uniqueness, knowledge, and ethnic culture. Corporate culture covers moral, social, and behavioral norms of one’s organization based on the values, beliefs, attitudes, and priorities of its members. The researcher can say that corporate culture does have a positive impact on the productivity of any organisation, and with Vodafone, it does increase its productivity.
Authors and Affiliations
Godson Ahiabor
Keywords
Related Articles
- EP ID EP32183
- DOI -
- Views 329
- Downloads 0
TYPOLOGY AND TRENDOLOGY OF ORGANIZATIONAL CONSUMER MARKETS IN THE SLOVAK REPUBLIC
In general, every consumer tries to apply their rights, fight for them. The interest of traders is usually hidden somewhere in the background. The main aim of this paper is to summarize how important the organizations...
ImproVINg the ergoNomIc qualIty of ar-baSed e-learNINg SyStemS: a taSK-baSed deSIgN approach
Augmented reality (AR) is a challenging technology for e-learning. Nevertheless, the benefts of AR in terms of increased engagement and motivation could be undermined by a low ergonomic quality. A challenge for designe...
DEVELOPMENT OF PUBLIC TRANSPORT: FUTURE CHALLENGES OF LIEPAJA` S TRAM (LATVIA)
Transport has always had an important role in the lifestyle of population and development of economy, but the public transport performs mainly the social function – it works for the beneft of the society. Development a...
OPTIMIZATION OF QUALITY, ENVIRONMENTAL AND OCCUPATIONAL RISK BY THE SYSTEM AND TECHNOLOGICAL SOLUTIONS
The purpose of the research has been preparation of the univocal methodology of integrated risk management and usage of the system and technological solutions as a manner of quality, environmental and occupational risk...
INCREASING THE QUALITY OF BULGARIAN HIGHER EDUCATION THROUGH STRATEGIES FOR ACADEMIC PERSONNEL MANAGEMENT
The strategies for academic personnel management as a factor for increasing the quality of higher education are discussed in the present article. The quality of the educational service is not only a national and Europe...