The Influence of Financial Education and Promotion towards Risk Perception of Students as Investors at University Investment Gallery
Journal Title: Academic Journal of Economic Studies - Year 2018, Vol 4, Issue 2
Abstract
This research aims to: (1) identify the influence of financial education and promotion towards risk perception of students as stock investors at university investment galleries and (2) analyze the difference of promotion and student’s risk perception in each university investment gallery in Medan and Aceh. The primary data of this research is collected through questionnaires. The population of the research is students registered as investors at investment galleries at universities in Medan and Aceh, while the samples are 384 respondents taken using purposive sampling. However, there are only 300 respondents meet the research qualification. Technique used to analyze the data is multiple regression and ANOVA test using SPSS. The result shows that there is difference in promotion level at investment gallery at universities in Medan and Aceh. Promotion carried out by investment galleries at universities in Medan is higher than that in Aceh. Meanwhile, the students’ risk perception on investment in stock at investment galleries in Aceh is better than that in Medan. Moreover, it is seen that financial education and promotion influence each other and are significant to the risk perception on investment in stock for students at investment gallery at universities in Medan and Aceh. Promotion affects students’ risk perception significantly with the p value (0.000) and the estimation of the effect is 0.228.
Authors and Affiliations
Desi Astuti, Paham Ginting, Isfenti Sadalia, Amlys Syahputra Silalahi
Keywords
Related Articles
- EP ID EP302741
- DOI -
- Views 90
- Downloads 0
The Strengthening of Development Capital and Governance towards Sustainable Livelihood in Coastal Areas of Medan
The objective of the research is to analyze the potential and sustainable livelihood through the strengthening of development capital and governance applied to the sustainable livelihood of coastal community in Medan. Th...
Impact of Tax Structures on Growth in Congo, Brazzaville
This paper will do an empirical assessment of the impact of tax structures on economic growth. It is based on the effects of the transfers from the State to businesses and the distinction between the tax on the income of...
Integrity Trend Assessment of Pre and Post IFRS financial disclosures in Nigeria
This study evaluates the pre and post IFRS financial disclosures of selected manufacturing companies in Nigeria. It intends to determine whether the integrity scores of selected manufacturing companies’ financial disclos...
Does Indonesia Sustainability Reporting Award (ISRA) Cause Abnormal Return and Stock Trading Volume: A Comparative Analysis
Indonesia Sustainability Reporting (ISRA) Award-winning companies promote the image of companies in the eyes of the public. In addition, award-winning companies cause their stock prices to change, representing by their s...
Cyber security for Cyber accounting - Tool for the Digital Enterprise
The global economic entities are facing growing transformation pressures - moving from product-driven business models to new models focused on creating and capturing different sources of new value. This article presents...