The internal communication policy adopted by the Moroccan SMEs in a global context

Journal Title: ESSACHESS - Journal for Communication Studies - Year 2010, Vol 3, Issue 1

Abstract

In Morocco, the investment in professional communication still suffers from signs of neglect in relation to middleincome countries. While it is natural to communicate with his customers, as it seems difficult or unnecessary to think to do with his internal staff. To try to understand what refers communication in the workplace Morocco, we will both present and interpret the results of a survey we conducted on the ground in 2006.

Authors and Affiliations

Toufik MAJDI| Enseignant Chercheur, Université Hassan 1er, Faculté pluridisciplinaire de Khouribga, Maroc

Keywords

Related Articles

Effects of HIV/AIDS communication campaigns: the contribution of the experimental method

The article presents an experiment we made to investigate the effects of HIV/AIDS communication campaigns using “mini-acts” accomplished via Internet. Based on the theories of persuasive and committing communicatio...

New public management and policies of secrecy

Crossing a survey of literature in sociology of health and her own inquiries in the field of mental health, the author studies the historical change in policies of secrecy in health domains and specifically, in modern...

Vietnamese Buddhist pagoda in France: “institution-place of memory”. Legitimate power to communicate the memory of exiles

Vietnamese Buddhism took hold and developed in France partly because it was able to obtain a monopoly on funeral rites and mourning rites. Many exiled families see the interest of this and delegate their ancestor worsh...

Deliberation a key for rethinking economic: the example of the solidarity economy

What is solidarity economy? This question, central, allows keeping the question of the scope of the economy. So, this text tackles, in a more global approach of deconstruction of the orthodox economics and the construct...

Study of order effects in the search for information on the Web: the case of an experiment about smoking cessation techniques

This article deals with cognitive biases that could affect the judgment of net surfers while reading a list of answers, after a query in a search engine. The hypothesis is made that order effects i.e primacy and/or rec...

Download PDF file
  • EP ID EP9049
  • DOI -
  • Views 396
  • Downloads 26

How To Cite

Toufik MAJDI (2010). The internal communication policy adopted by the Moroccan SMEs in a global context. ESSACHESS - Journal for Communication Studies, 3(1), 78-89. https://europub.co.uk./articles/-A-9049