The key to increasing competitiveness is investing into human resources
Journal Title: Annals of Marketing Management & Economics - Year 2018, Vol 0, Issue 0
Abstract
This paper focuses attention on the fact that the V4 (Visegrad) countries in general are poorly prepared to capitalize on the opportunities offered by the fourth industrial revolution, and less protected against the risks created by it. First of all economic structural indicators prove that the economies of the V4 countries are still not knowledge based, and can be characterized by low value added activities. In some cases Poland stands out with slightly better results, but all in all V4 countries lag behind the economically more advanced countries for all the analysed indicators. Secondly these countries do not invest enough into their human resources. The article suggests that unless the V4 countries start putting stronger emphasis on developing human skills and local knowledge they will lose a historic opportunity for becoming successful nations which are able to benefit from the ongoing processes of the fourth industrial revolution by moving up on the value chain.
Authors and Affiliations
Magdolna Csath
Keywords
Related Articles
- EP ID EP524818
- DOI 10.22630/AMME.2018.4.2.15
- Views 155
- Downloads 0
Management of education in the context of its financial support as a public -private good
In the article the essence and main characteristics of public and private goods are investigated, their main differences are revealed. Based on this, the main features of public goods were identified, including the natur...
Movie consumption among Hungarian university students
In recent years, movie theatres have again found their footing, managing to grow audiences with exciting releases and new technologies. However, uncertainty remains as to how consumers obtain information and make decisio...
Student preferences in the milk market
The article presents consumer preferences on the milk market. The research was conducted on a group of 98 students studying management at the Higher School of Economics and Social Sciences in Ostrołęka in 2014. The resea...
Synergy and diversity of the resources of an enterprise. Knowledge manager – model approach
One of the fundamental problems relating to the management of the company is the manager and its employees’ as the human resource of the organisation. Managers with their staff and particularly positive relationship betw...
Formalization of brand marketing management in the food industry
The article helps to identify interrelated factors of the formalization of brand marketing management using applied strategic marketing tools. The brand marketing management framework is constructed on the market researc...