The Main Aspects of Safety of Rural Tourism in Latvia
Journal Title: Journal of Tourism and Services - Year 2013, Vol 4, Issue 5
Abstract
The development of the local tourism market is an essential part of the Latvian tourism sector and one of the marketing strategy goals of the Latvian tourism. Today priority is given to the aspects like quality, innovations and product compliance with the current market trends and requirements, namely demographic changes and change in consumer behaviour, safety, authentic offers, and environment protection. This trend should also be taken into consideration in Latvia, for the major part of tourists in Europe are experienced travellers with high requirements. The main purpose of the article is to give an introduction to rural tourism directions and safety aspects.
Authors and Affiliations
Dzintra Atstāja
Keywords
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- EP ID EP171903
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