The potential for improvement in the quality of customer service in a financial institution
Journal Title: Zarządzanie i Finanse - Year 2012, Vol 10, Issue 3
Abstract
Based on the analysis of literature and data from studies conducted in Company X in the article shows the benefits of high-quality customer service. The article is presented the course of the customer service process and the importance of internal and external customers in it. Moreover, also shows examples of improvement activities, which could be use at the examined financial institution to improve the quality of customer service.
Authors and Affiliations
Aleksandra Kawecka-Endler, Roma Marczewska-Kuźma
Keywords
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- EP ID EP158065
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