THE ROLE OF TOP LEVEL MANAGEMENT IN SUPPLY CHAIN PERFORMANCE: A CASE STUDY OF MERU TOWN, KENYA

Journal Title: European Journal of Business and Social Sciences - Year 2015, Vol 4, Issue 3

Abstract

Supply chain management (SCM) has been discussed by researchers as well as business practitioners for more than two decades now but still surprisingly, little can be seen in today’s business practices. One important enabler for taking the SCM philosophy from theory into practice that is often mentioned but not investigated in-depth is top management support. The role top management plays in a company’s supply chain practices could be an important piece of research that is not yet in place in the big SCM puzzle. Supply chain management is an essential element to operational efficiency. SCM can be applied to customer satisfaction and customer success. Despite the often stated importance of SCM, little about top management role in SMC practices is known. Organizations increasingly find that they must rely on effective supply chains or networks to successfully compete in the global market and networked economy. In new management paradigms, this concept of business relationships extends beyond traditional enterprise boundaries and seeks to organize entire business processes throughout a value chain of numerous organizations. The purpose of this research was therefore to explore the role of top level management in various companies that successfully utilize opportunities given by SCM practices in the dynamic business environment. Data was collected from twenty different companies where a total of thirty five top level managers responded to the questionnaire and their responses are a basis of this research. The major finding was that top level management’s involvement in supply chain improves its performance. The study therefore recommends that top level managers should have a hand in the development of supply chains to propel its performance above that of competitors by adopting best practices in SCM.

Authors and Affiliations

Lucas Waweru| Department of Business Administration Chuka University, P.O Box 109 60400,Chuka, KENYA Email: waweruluc@yahoo.com

Keywords

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  • EP ID EP10603
  • DOI -
  • Views 301
  • Downloads 15

How To Cite

Lucas Waweru (2015). THE ROLE OF TOP LEVEL MANAGEMENT IN SUPPLY CHAIN PERFORMANCE: A CASE STUDY OF MERU TOWN, KENYA. European Journal of Business and Social Sciences, 4(3), 75-87. https://europub.co.uk./articles/-A-10603