Theoretical basis of the effectiveness of marketing activities of agricultural enterprises
Journal Title: Вісник Львівського національного аграрного університету: Економіка АПК - Year 2015, Vol 1, Issue 22
Abstract
The features of the marketing activities of enterprises of agricultural sector play an important role in the improvement of an effective mechanism for managing of the seenterprises. In the article showed basic methods for evaluating researched the effectiveness of marketing trends of agricultural enterprises.
Authors and Affiliations
R. Dudyak, I. Bilskyy, S. Y. Bugil
Keywords
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