UKRAINIAN-LANGUAGE ADVERTISING IN UKRAINE (LATE XIX – EARLY XX CENTURIES)
Journal Title: Молодий вчений - Year 2017, Vol 2, Issue 42
Abstract
The paper devotes to the evolution of commercial copies in Ukraine at the turn of the 19th – 20th centuries. It concerns the thematic and stylistic range of copy, it is attended to the genre diversity, the subject headings system and the corporate identity development on language level, and the techniques from the arsenal of argumentation and neorhetoric.
Authors and Affiliations
I. B. Ivanova
Keywords
Related Articles
- EP ID EP619485
- DOI -
- Views 69
- Downloads 0
ST. THOMAS AQUINAS’ TEACHING AND MODERNITY: BIOETHICS AND ECOTHOMISM
The article is dedicated to St. Thomas Aquinas’ teaching on living bodies. The specific features of it along with such vital issues as bioethics and ecology have been examined. It was also shown the way these topics rela...
SOME ASPECTS OF BUDGETARY DECENTRALIZATION IN UKRAINE
The article is devoted the basic problems of organization of budgetary decentralization in Ukraine. It is analyzed legislatively are normative acts from organization of inter-budgetary relations. Outlined directions of...
LITHIUM BATTERIES CRISIS
The article is devoted to the lithium batteries crisis analysis. The paper considers the main problems of used batteries recycling. Data on the world use of lithium are given. The article provides information on the main...
COMPETENT APPROACH IN TEACHING STUDENTS AS A MEANS OF OVERCOMING NEGATIVE TENDENCIES IN SCHOOLCHILDREN'S HEALTH
The article deals with the actual problem of healthcare of children. Of particular significance are the issues of its support and strengthening. There is a tendency towards shortening life expectancy, increasing morbidit...
RESEARCH OF SEMANTICS LATIN NAMES OF PLANTS AS AN ESSENTIAL CONDITION OF FUTURE BIOLOGY TEACHER
The article analyses semantic of 34 Latin names of plants species: Cyperaceae, Hemerocallidaceae, Juncaceae, Iridaceae, Lemnaceae, Liliaceae, Melanthiaceae, Najadaceae and Orchidaceae on the basis of taking the critical...