Understanding Digital Marketing Strategy

Journal Title: International Journal of Scientific Research and Management - Year 2017, Vol 5, Issue 6

Abstract

Digital Marketing Strategy highlight on how the digi tal technologies make marketing more effective because they allow forindividual attention, better campaign management, and better product, marketing design, and execution. This article does n ot ignore thefundamental theories of marketing but emphasizes the ir usefulness in developing a response to the threats and opportunities created bythe Internet. It is easy to understand the flow diagram for developing the marketing strategies: understand customer needs, formulate astrategy, implement the strategy, and b uild trust with customers

Authors and Affiliations

Pinaki Mandal

Keywords

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  • EP ID EP313181
  • DOI -
  • Views 55
  • Downloads 0

How To Cite

Pinaki Mandal (2017). Understanding Digital Marketing Strategy. International Journal of Scientific Research and Management, 5(6), -. https://europub.co.uk./articles/-A-313181