Constructing Symbolic Value Through Categorization Tools: The Role of Rankings in Building Business School's Reputation
Journal Title: Global Social Sciences Review - Year 2018, Vol 3, Issue 3
Abstract
Investigating rankings in the field of business education, we aim to examine field structuration process to understand how categories build symbolic value in an institutional field. We selected twenty reputed business schools from Pakistan and the United Kingdom (UK) through purposive sampling method. Adopting the concept of data triangulation, we gathered empirical evidences through interviews with business school marketing managers, academic experts in the field of marketing and reputation, and with industry experts. This data was further supplemented by variety of secondary sources such as internal student surveys, annual reports, newsletters and industry reports to perform a thematic analysis adopted in this study. Thematic analysis helped us to develop a model of institutional work and field level change by emphasizing on the key role categorization systems (rankings) in shaping perceptions of symbolic value (reputation). Our findings suggest, categorization tools create a contest at different levels. Consequently, it redefines the perception about value in the field. The current study may be useful for academia and Higher Education policy-makers by providing them with a theoretical understanding of categorization systems such as university rankings and the changing perception of value in the field.
Authors and Affiliations
Syed Haider Khalil, Fahad Sultan, Muhammad Tufail
Keywords
Related Articles
- EP ID EP606215
- DOI 10.31703/gssr.2018(III-III).20
- Views 75
- Downloads 0
A Critical Analysis of Terrorism and Military Operations in Malakand Division (Khyber Pakhtunkhwa)
The 9/11 was a paradigm shifting event in the international and global politics. On September 11, 2001, two jet planes hit the twin's tower in United States of America (USA). US official authorities said that it is done...
"For Murder, though have no Tongue, will Speak", Hamlet Speaks for the Contemporary Problems around the Word
People from different countries reshape and revise Hamlet to suit their situations and alter their personalities accordingly. Hamlet highlights issues in political, moral, social and cultural spheres of a country. Shakes...
Failure in the English Subject in Government High Schools for Boys in District Mardan, Khyber Pakhtunkhwa Pakistan.
This descriptive study investigates the failure in the English subject to find out the causes of failure in the English subject in Government High Schools for Boys in district Mardan, so viable suggestions to overcome th...
A Conceptual Framework on Customer Satisfaction: The Mediating Role of Corporate Image
This research study is intended to deliver a swift review of what is previously known about customer satisfaction and enhanced understanding of the factors of customer relationship management (CRM) in relation to custome...
The Role of Socio-Economic Factors in Earning of Women in Education Sector District Peshawar (Khyber Pakhtunkhwa)
This paper overviews socio-economic factors as determinants of working women earnings in education department of district Peshawar Khyber Pakhtunkhwa. For this purpose, a primary data was collected through a structured q...