Empirical Study On Individual Investors’ Inclination Towards Equity Shares In Varanasi District Of U.P.
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 9
Abstract
Indian Capital market has grown remarkably during the recent years in tune with the global financial markets. Two types of capital viz., Equity and Debt are basically raised by Indian corporates. Equity capital forms part of the net worth while Debt forms part of the outside liability of the firm. The capital raised through equity is superior to that of debt capital. Equity improves the borrowing power of the firm from banks and financial institutions. If a firm is able to mobilize substantial amount of equity capital through primary market, it can approach banks to fund long-term investment. From the investor’s point of view, it could be observed that the equity investments have out-performed debt and other asset classes over the long term, across the globe. The specific objective of this research effort is to find out individual investors’ inclination towards investment in equity shares in the presence of various investment alternatives. The relevant population for this study is individual investors at Varanasi in U.P. This paper also cover to find the awareness level about SEBI as regulatory body for securities market, reason for preference for equity share investment, preference between primary and secondary market and sensitivity of individual investors towards sensex movement.
Authors and Affiliations
Manoj Kumar, Dr. Yasir Arafat Elahi
Keywords
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- DOI 10.9790/487X-2009050107.
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