Improving Business Performance through Creative Entrepreneur, Superior Business and Entrepreneurial Networks
Journal Title: International Journal of the Computer, the Internet and Management - Year 2016, Vol 24, Issue 3
Abstract
The study is both testing empirically and analyzing the effect of creative entrepreneur, superior business, and entrepreneurial networks to the business performance on micro-small and medium-convection enterprises in Central Java. According to the results of the research gap on the influence of entrepreneurial networks toward performances, it has occurred proposition. Superior business is the ability of a company to give more value than the competitors, which are the products quality development, producing more varieties products, better services, creating consumers loyalty and determining competitive price for the product with the spirit of cooperative which gives both mutual benefit and advantages. Superior business has potential ability to improve performance. The grand theories used are social capital theory, superiority competitive theory and dynamic capabilities and organizational approaches. Population in the study is the micro-small and medium convection enterprises in Central Java. The study took 200 sample respondents; they are the owners/managers of convection enterprises. The samples were taken based on the company which has characteristics of Central Java Trade and Industry Departments clusters targets. Furthermore, data analysis applied Equation Model (SEM) with AMOS software version 18.The results of the study show creative entrepreneur influence to superior business, to entrepreneurial networks, and to the business performance. Than entrepreneurial networks influence to superior business and to the business performance of micro-small and medium convection enterprises; while superior business influence the business performances of micro-small and medium convection enterprises. Nevertheless, entrepreneurial networks have no impact to creative entrepreneur.
Authors and Affiliations
Murwatiningsih Murwatiningsih, Rini Setyo Witiastuti, Nina Oktarina
Keywords
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