MODERNIZATION OF LINGUISTIC VIEW OF THE WORLD : FROM ANTHROPOGENIC WORLD PERCEPTION TO TECHNOMORPHIC METAPHOR
Journal Title: Вісник Одеського національного університету. Філологія: літературознавство, мовознавство - Year 2015, Vol 20, Issue 2
Abstract
A linguistic view of the world within any given ethnos is formed largely by means of clichéd metaphors. It is confirmed in the article that in XX–XXI centuries, along with traditional imaginative and denominative (cognitive) metaphors such as zoomorphic, anthropomorphic, spatial, and synaesthetic, we observe appearance of a new technomorphic model. The formation of a new technomorphic model of the metaphor is considered to be the result of appearance of technocratic view of the world arisen from the shift from the traditional type to a new stage that has anthropogenic features. Technomorphic metaphorical nominations can be found almost in all types of the discourse of the modern Russian language: literary, publicistic, colloquial, sociolects. It allows confirming the following: the formation of a new technocratic archetype of the imaginative and denominative metaphor and modernization of linguistic view of the world is observed at this time.
Authors and Affiliations
N. P. Tropina
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